Labels are very important in the fashion industry. There square measure many varieties of labels that designers and makers use. Today we will tell you about heat transfer labels.
Custom heat transfer labels are made by printing designs directly on clothing. Using a heat press ensures that the label will be printed onto all sublayers of the fabric. This proper label printing process does not compromise the quality of the garment.
Different types of labels:
Clothing labels are labels or pieces of paper, card, or cloth that are attached to clothing. Labeling is an important part of marketing. This helps customers in large stores pick and choose the right type of clothing for them. Labels help people see brands, sizes, ingredients, and other useful information.
These labels can be attached with strings, printed, woven, or embroidered on clothes. Sometimes they are attached to clothes with a soft adhesive.
Importance of clothing labels:
The world produces more clothing today than in all of history combined. This large production creates competition between producers. They all want loyal customers. To reach their customers, they use different marketing methods.
Making people remember it is the most important marketing strategy. If people remember your label and name, they are more likely to buy your product. When more people trust a particular brand, its label becomes a symbol of quality.
In a store full of clothes from various brands, well-known brand labels attract customers. That's why labels are so important in the fashion industry.
Heat transfer labels:
Labels that are printed directly on the fabric using a press are called heat transfer labels. The logo or main design of the label is first printed on synthetic film or paper. It has the layer name 'release layer.' This layer is transferred to the garment using a heat press machine.
This press has an adjustable heat level. Heat transfer labels have a longer service life and are also good for the environment. Their production leaves less waste material, such as custom embossed leather labels. And production requires fewer energy sources compared to traditional labels.
Why prefer heat transfer labels?
There are many advantages to using heat transfer labels over traditional labels. Let's go deeper and see all the advantages of heat transfer labels.
No more itching:
Skin-friendly heat transfer label. Traditional labels have you scratching the back of your neck. In comparison, the heat transfer label feels like a piece of fabric. The ingredients used in this label do not irritate even the most sensitive skin types.
Previous heat transfer methods were used to make custom T-Shirts. That makes it the perfect method for displaying as many colors as you want on your labels. Stitched labels can't show complex or detailed designs—especially designs with different colors. The heat transfer method ensures that every line and point is transferred to the garment.
If you want your company label to be as sharp and detailed as a photo, you need a heat transfer label. It gives a neat and smooth look to the labels. It is suitable for rough fabrics such as jeans, T-Shirts, and hats.
Improve brand image:
How many of us are fans of some big fabric labels that stick weirdly to nice clothes? At the same time, heat transfer labels do not spoil the appearance of the clothes and only become part of the overall look.
The heat transfer label remains the same color for life. Even if the garment fades and becomes old, the label will maintain a sharp color and neat appearance. This label is resistant to chemicals and atmospheric conditions. They do not fade or crack after washing or being in heat or humidity. Their lifespan is quite long.
Heat transfer labels are your friend if you're running out of budget or cutting costs. You don't need many machines to weave or embroider labels and sew them to your clothing line.
Heat transfer labels require only one machine, and your entire clothing line will be ready to go within hours. You will also need fewer people to complete the labeling process.
Fast build time:
You can print heat transfer clothing labels in a few seconds. Even if the design has a detailed image with many colors, printing will only take a few seconds.
In comparison, traditional labels take time to be woven and then sewn onto the garment. Faster printing makes heat transfer labels the first choice of many manufacturers.
Suitable for all fabrics:
Heat transfer labels are compatible with all types of fabrics. It doesn't matter if it's cotton, silk, nylon, synthetic, or wool. The heat transfer method prints label perfectly on any fabric without any problems.
Good for the environment:
We, as humans, cannot ignore climate change and pollution. These labels do not use heavy metals, PVC, or lead. It is water soluble and non-toxic. Making these labels requires the least amount of energy.
Best for sportswear:
Traditional labels are known to cause itching and redness of the skin if the person sweats. This makes them a wrong choice for people who engage in physically active movements.
Sportswear must withstand sweat, heat, and different weather conditions. Also, the reduction in the weight of the clothes increases the productivity level. Thus, the heat transfer label has become very well-known in sportswear.
At Aseefashion, we produce high-resolution heat transfer labels that are eco-friendly, durable, aesthetically pleasing, and affordable. Contact us if you are looking for high-quality heat transfer labels and let your brand stand out.